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161: Do You Have A Job or a Business?

brandon · November 28, 2024

Understanding the Difference Between a Job and a Business: Scale Your Operations

Owning a business entity, like an LLC or corporation, doesn’t necessarily mean you’ve escaped the traditional job structure. Many entrepreneurs, myself included, start by essentially creating a job for ourselves under the guise of business ownership. This realization is crucial as it sets the stage for genuine growth and scalability, allowing us to truly scale our operations beyond personal limits.

Scaling Your Business: Leveraging Systems and Teams

The journey from job owner to business owner is marked by the implementation of systems and teams that allow the business to operate independently of the entrepreneur. Here’s how I tackle the challenge of scaling effectively:

1. Distinguish Between Jobs and Systems

The first step is to evaluate whether your product or service is delivered through systems—either by a team or technology. This approach ensures that your business can continue to operate and grow, even without your direct involvement.

2. Prepare for Scale

Ask yourself, if your customer base grew tenfold next month, could you handle it? If the answer is no, it’s time to rethink and retool your operations for scalability. This might involve setting up scalable customer service platforms, automating certain operations, or hiring additional staff to handle increased demand.

3. Document and Automate Customer Acquisition

A documented and repeatable process for acquiring new customers is a cornerstone of a scalable business. This ensures that you understand precisely what actions lead to new sales and that these actions can be replicated or delegated without a loss in effectiveness.

Listen to the episode on Apple Podcasts, Spotify, Overcast, Podcast Addict, Pocket Casts, Castbox, Google Podcasts, Amazon Music, or on your favorite podcast platform.

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Time-Stamped Show Notes

  • [00:00:30] Introduction to distinguishing a job from a business.
  • [00:01:30] The role of systems and teams in scaling your business.
  • [00:02:30] How to prepare your business for significant growth.
  • [00:03:30] The importance of documenting and automating customer acquisition processes.
  • [00:04:30] Final thoughts on transitioning from self-employment to true business ownership.

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