jerred

Today, I’d like to give you 11 book recommendations and a framework for working through them.

I’ve read (well, listened to) over 300 books on business, mindset, etc.

And I reviewed every single one of them before I wrote this for you. I have no idea how on earth I narrowed it down to 11 books. So this may be my first set of book recommendations, but not my last.

I say try harder. 

But, should you work harder or smarter?

Most people would say smarter.

But I see that playing out when people are doing dumb things, like carrying bags of mulch from the front of your house to the back, one at a time, when you could use a wheelbarrow.

In business, most people need to work harder.

Today, I want to discuss the mindset and the work ethic it takes to scale a business.

Interested in Facebook Advertising?

Well, then, let me ask…How much can you spend to acquire a new customer?

What is the lifetime value of your customer?

Do you know? You should.

Today, we discuss the math of scaling a business and online advertising.