Most people think your personal brand starts with picking hex colors or designing the perfect logo. Let me be blunt—it doesn’t. If you can’t clearly communicate what you do, what you stand for, or why people should care, your brand isn’t working. Over the last few months, I’ve been diving deep into my own rebrand—moving […]
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203: The Content System That Bought Me My Time Back (And 200% ROI)
I’ve been coaching people on email marketing and content strategy for years. And one of the most common pushbacks I get sounds something like this: “Jerred, email newsletters are old school. I should be focusing on TikTok, Instagram, or YouTube, right?” I get it. Everyone wants to chase the new shiny platform. But I’ll say […]
202: No One Is Coming To Save You—This Is What Finally Woke Me Up
“We work jobs we hate so we can buy shit we don’t need.” That quote hits hard. And for a long time, that was me—waking up every Monday dreading the job I had convinced myself I needed to keep for the sake of my family. I wasn’t happy, but I kept telling myself, “This is […]
201: 3 Methods I use for Endless Content Ideas (Without ChatGPT)
If you’ve ever found yourself staring at a blank screen wondering what to post, say, or write next—this post is for you. I’ve been in the content creation game for a long time. We’re talking thousands of podcast hours, millions of written words, and now hundreds of hours of video—and I still don’t run out […]
200: 7 Deep Work Rules That Actually Work
The Ultimate Competitive Advantage: Mastering Productivity Through Deep Work If there’s one thing that’s moved the needle in my entrepreneurial journey more than anything else—it’s deep work. Not newsletters. Not Facebook ads. Not even my business model. It’s the ability to focus and produce high-quality output without distraction. That, in my opinion, is the cornerstone […]