in a world of options, you lose.

Dec 1, 2024

try harder

options create problems.

what if you had no options?

what if you hired a coach that costs $5,000/mo?

and what if you weren’t allowed to fire this coach—ever?

you would have two options. and only two.

option #1 - learn as much as you possibly could.

make the investment worth it.

do everything in your power to get more than $5,000 worth of value, every month.

option #2 - waste your money.

decide you won't listen to your coach.

pay $5,000 every month and view it as a sunk cost.

option #2 is only for the lazy and fearful.

but we live in the world of option #3...

option #3 is the world of options.

no dedication.

no commitment.

no seeing things through.

no progress...

It’s only when you act as if you have no options that you can truly dedicate yourself to something.

try harder,

JM

KILL/COMFORT — the Newsletter

I’ve spent 15+ years building better businesses and better humans. Each week, I share proven systems and sharp ideas to help you grow by killing comfort—every damn week

Framer Template - Display

KILL/COMFORT — the Newsletter

I’ve spent 15+ years building better businesses and better humans. Each week, I share proven systems and sharp ideas to help you grow by killing comfort—every damn week

Framer Template - Display

KILL/COMFORT — the Newsletter

I’ve spent 15+ years building better businesses and better humans. Each week, I share proven systems and sharp ideas to help you grow by killing comfort—every damn week

Framer Template - Display