Better Human Business Podcast

The Role of Data in Expanding Business At the heart of my role as an entrepreneur is growth. Over the years, I’ve shifted from wearing multiple hats to focusing intensely on this single area. To effectively expand our business, we collect and analyze data throughout the year. We use tools like HubSpot to monitor customer […]

Enhancing Business Growth Strategies: Why Offer Free Courses? I’ve recently launched a set of free courses on my website, available for a limited time to anyone and permanently to my newsletter subscribers. This decision might raise eyebrows—why give away something you can sell? Here’s why and how this plays into my approach to business growth […]

A Real-World Scenario Recently, I encountered a nuanced leadership challenge presented by a fellow entrepreneur. They had an employee—a generally good worker—who was so upset by the outcome of a recent election that they couldn’t come to work. This isn’t about the election per se, but about handling situations where personal reactions impact professional responsibilities. […]

Why I Got Into Online Advertising It’s simple: I needed to grow my business, and online advertising seemed like a potent tool. Initially, I wasn’t thrilled about diving into the world of digital ads—it seemed tedious and somewhat intimidating. However, the potential for scale and growth was too significant to ignore. So, I buckled down, […]

Taking your side hustle full-time isn’t just a decision; it’s a leap of faith, a strategic move that needs careful consideration and planning. In today’s blog post, I want to share how I navigated this transition, hoping it will guide you or someone you know who’s on the brink of making this significant change. Recognizing […]