Why Deep Learning Matters in Entrepreneurship In the entrepreneurial world, knowledge isn’t just power—it’s a survival toolkit. When I ventured into online business, a mentor challenged me to go deep, not wide, in my entrepreneurial education. This meant picking a book, like Chris Guillebeau’s “The $100 Startup” back in the day, and literally using it […]
Better Human Business Podcast
144: How to Ask Better Questions
Why Questions Matter It’s easy to fall into asking superficial or misguided queries. In my early online business days, I found myself fixated on, “How can I turn this venture into my full-time job?” While it seemed crucial, it narrowly confined my thinking and prevented broader insights. The Guru Scenario Imagine you’re granted one question […]
143: What is a Performance Professional?
What Exactly Is a Performance Professional? A Performance Professional is not just a title but a mindset. It’s geared toward individuals dedicated to optimizing not just their personal performance but also influencing their professional environments positively. This term transcends traditional boundaries and is inclusive of various roles, from entrepreneurs to educators, who prioritize high performance […]
142: Get Guerilla with Your Marketing
What is Guerrilla Marketing? Guerrilla marketing is all about leveraging unconventional, low-cost, and creative tactics to promote your product or service. It’s the art of standing out in a saturated market without breaking the bank. A classic example of guerrilla tactics success is the Blair Witch Project. The film’s marketers created a compelling backstory with […]
141: Should You Ever Be a W-2 Employee?
Understanding Yourself and Your Career Path Firstly, knowing yourself and your interactions with other employees is imperative. Before joining the military, I was warned by my parents about my issues with authority based on their deep knowledge of my personality. This personal trait made me question authority and inefficiency, which sometimes made my military career […]