boring. brutal. better.

do you need this?

I haven't sent a newsletter or recorded a podcast for a few months...

hey friend,

I’m back.

I haven’t sent a newsletter or recorded a podcast for a few months…

what gives?

to put it simply: my life was too chaotic to do things to my standard.
so I took a break.
but I am back.

and, damn, I missed writing.
I haven’t been sitting around either…
here’s what I have been working on:

[image: playbook cover]

originally, this started as my next book.
but it’s not ready for that.

right now, we can call it an in-depth case study.
or, if you want the marketing angle…

it’s the Playbook for $30M, 30-Day Vacations, and 60%+ Margins

it details the operating system I created and have implemented in several companies.
it works.
it will help you scale.

and the business owners I work with need it now more than ever.

they tell me they need more leads…
when, really, the need better systems and data.

did you know…

according to a McKinsey study of 400 companies, businesses that use customer analytics and data-driven decision making are…

  • 23x more likely to acquire customers
  • 9x more likely to retain customers
  • and 19x more likely to be profitable than companies that don’t.

in this playbook I teach you how to get this done.

they also tell me they want to run ads…
When really, they need a CLIENT ACQUISITION MACHINE.

In this playbook I teach you how to build one.

business owners also tell me their leadership is solid…
but you can see the cracks from a mile away.

I cover it all.

but here’s the deal.
I’ve got another week or so of polishing before I am ready to send it to anyone.

If you want to be one of the first to get a copy…
Reply “PLAYBOOK”

And I will add you to the shortlist of people who will get a copy.

try harder,

JM


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