All posts / tag
newsletter
10 posts tagged newsletter.
- Video August 5, 2025
copy this email marketing strategy
the email approach that built a 250k+ list and is still the highest-ROI channel I run. structure, cadence, and what to actually write about.
- Video June 3, 2025
how 2 tiny followings make $288K/month (no virality needed)
two businesses I run hit a combined $288K a month with tiny social followings. the difference is the audience type: builders, not followers. here's the playbook.
- Video April 24, 2025
the content system that bought me my time back (and 200% ROI)
the content multiplier framework. one newsletter a week becomes 30+ pieces of content across every platform. the system that bought me my time back.
- Video April 8, 2025
how to get your first 1,000 email subscribers
build a newsletter from zero to 1,000 subscribers, then monetize without burning the list out. the tech stack, the cadence, the math, and the offers.
- Podcast December 12, 2024
strategy, giving away free stuff
I shipped four full courses for free. the actual goal isn't goodwill, it's the data on where your audience spends their time.
- Podcast November 12, 2024
I broke my own rule while building a personal brand
I caught myself optimizing for the wrong thing again. why I'm done chasing followers and back to growing the only number that actually matters.
- Podcast April 16, 2024
personal brand update, the side project version
the no fail publishing calendar, the SEO blog backlog, the Instagram reels experiment, and why the personal brand still isn't my main thing.
- Podcast March 19, 2024
how to craft a good newsletter
the algorithm can change tomorrow. the email list can't be taken from you. weekly, structured, top of mind, owned.
- Podcast February 27, 2024
what's it like to start over, building a personal brand from zero
the fire analogy. why I'm rebuilding from the email list up. and the referral program that gets you a try harder sticker.
- Podcast August 8, 2023
email marketing 101
social will burn you out. email is the asset that pays for decades. weekly, format-driven, and the only metric that actually matters is conversion.