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framework
16 posts tagged framework.
- Podcast July 2, 2024
how to become more memorable (and sell more things)
facts forget. stories stick. here's the storytelling framework I use, and the personal story I tell to demo it.
- Podcast June 11, 2024
how to create an effective email marketing calendar
the GLF framework: gain, logic, fear. three emails per promo. drove a 400% jump in monthly recurring revenue when I committed to it.
- Podcast August 3, 2023
how to solve problems, the scientific method for entrepreneurs
entrepreneurs are chief problem-solving officers. six steps to actually fix what's broken instead of guessing your way through it.
- Podcast July 25, 2023
a simple productivity habit I picked up in pilot training
dash, plus, circle. the runway supervisory unit's system for tracking aircraft, ported to my task list. if it's not on the calendar, it doesn't happen.
- Podcast July 6, 2023
how to scale your company, when you think you can't
you're chasing the wrong number. 1% more customers gets you 3% revenue. 1% less churn gets you 7%. 1% more average revenue per user gets you 13%. math that should change your week.
- Podcast June 29, 2023
numbers to help you reverse engineer business growth
know your numbers actually means know your numbers per product. cost to acquire, fulfillment cost, profit margin per offer. the math that lets you decide which offer to kill.
- Podcast June 20, 2023
$1,000,000 spent on this simple ad strategy
the 70 20 10 framework I've used for a decade. you stop selling and start building know like and trust. only 10% of the budget asks for money.
- Podcast June 8, 2023
475% increase in organic business
Q2 numbers from the poles and water strategy. ad spend cut 50%, organic up 475%, the math behind diversifying your lead sources.
- Podcast June 1, 2023
how to not screw up your finances with a simple weekly meeting
I'm the CFO for multiple companies and I run finances in 30 minutes a week. three steps from monday's deposit to deciding what to do with profit.
- Podcast May 25, 2023
how many companies you should start, my framework
the man who chases two rabbits catches neither. I run multiple companies. here's the test I use before adding one, and the Papa John's franchise I turned down.
- Podcast May 18, 2023
10x is easier than 2x, book review
Dan Sullivan and Benjamin Hardy's case that 10x is a mindset, not a number. quality over quantity, unique ability, gap vs gain, and the entrepreneurial time system.
- Podcast April 18, 2023
the no fail way to calculate what your time is worth
your time is worth nothing. you get paid for the value of the problem you solve. neurosurgeon lawn care, the value equation, and how to actually move the levers.
- Podcast April 13, 2023
my top 11 books for business growth
300 plus books in. here are 11 that mattered, and the framework for picking the right one for the stage of business you're actually in.
- Podcast April 11, 2023
how I have scaled businesses
I went from $100K in debt to multiple companies and millions in revenue. three things got me there. this episode covers the first, the marketing clarity formula.
- Podcast March 21, 2023
the biggest roadblock to success today
it's not lack of information. there's too much of it. how to pick a reputable source, go all in, and let the calendar convict you.
- Podcast March 16, 2023
my 2023 business growth strategy
the poles in the water strategy. multiple lead sources in parallel, with me leading instead of implementing. how I'm scaling without being the bottleneck this year.